GoPro Teams Up With The NHL To Bring Action Cams To Live Hockey Broadcasts

I’m Canadian so I get to bring you the following news: GoPro is partnering with the NHL and NHLPA to incorporate GoPro footage into live broadcasts of professional hockey games. The team-up marks the first time GoPro is partnering directly with a major pro sports league, and will use the company’s recently introduced Live Broadcast Solution built in tandem with Vislink.

The live broadcast fun kicks off during the 2015 NHL All-Star Weekend, featuring GoPro cameras actually worn by on-ice players to provide real-time HD footage of the game from their perspective. GoPro plans to provide capture of HD content throughout the entire 2015 season, though, so you can expect more unique perspectives on all the action from regular games and play-offs, too.

Sports broadcasters are clearly looking to incorporate more contemporary camera technology into their programming, with ESPN announcing earlier this week that it will start using drones in its Winter X Games coverage, and in fact the same Professional Broadcast Solution GoPro is using with the NHL is being tested right now in the winter X Games, with gold medal winner Colton Moor using it during last night’s Speed & Style snowmobile competition. The NFL has long used wire-flown remote control cameras, too. GoPro’s tech has thus far been more closely associated with action sports like snowboarding, mountain biking, skateboarding and others, so the NHL incorporating it into broadcasts to drive more interest from younger viewers makes a lot of sense.

For GoPro, it means more exposure in a broader market: GoPro gets “Official Partner” status with the NHL as part of the deal, and it’ll also get prominently placed branding opportunities across NHL’s varied media presence, including in broadcast feeds, on NHL.com, and across the NHL’s social media channels.

For GoPro’s next act, it needs even more mainstream brand recognition than it has already amassed, so this looks like a smart move – especially if it provides a way to get involved in the live broadcasts of other pro sports organizations later on.

Comments

Samsung Galaxy S5 Review and Giveaway

Few smartphones are as aggressively marketed as Samsung’s Galaxy S5. The S5 can no longer be considered brand-new — but it is Samsung’s flagship, at least for the next few months. With a gorgeous screen, a capable camera, a waterproof build, and a user-replaceable battery, the Galaxy S5 has a lot to offer… at least on paper. Let’s find out how good it really is. What Makes This Review Different There are about a million Galaxy S5 reviews out there. Why should you read this one? Two keys points make our review different: We bought our own device . Unlike many tech blogs, we don’t use a review unit Samsung gave us. We went out to the store and bought one, just like you would. This means everything you read here is truly impartial – we owe Samsung nothing. We used it for more than a month . Some sites rush to be the first to publish a review on a new device. That’s not how we do things. I used the Galaxy S5 as my main (and only) Android phone for nearly two months,...

ASUS VivoBook X202E Windows 8 Touchscreen Laptop Review And Giveaway

It wasn’t very long ago when prices of touchscreen Windows 8 laptops soared beyond $1000. Thankfully, those days are behind us, and portable computers can easily be purchased – touchscreen and all – for under $500. That’s precisely the demographic in which the ASUS VivoBook X202E falls. When compared to a high-end laptop, its specifications might seem modest, but for laptop buyers just looking for a way to browse the web, watch videos, use basic apps, and not spend too much money, something in this budget is perfectly suitable. The question is, of course, how does the ASUS VivoBook X202E compare to others on the market, and is it the one which you should be spending your hard-earned money on? Well, you’re just going to have to keep reading to find out. Best of all, we are giving away an ASUS VivoBook X202E to one lucky winner. Keep reading for your chance to take home this Windows 8 touchscreen laptop! Introducing the ASUS VivoBook X202E Laptop The ASUS VivoBook X202...

Samsung Galaxy Note 3 N9000 Review and Giveaway

When it comes to massive phones, nothing is more iconic than the Samsung Galaxy Note. It has gained popularity not only due to its size, but its additional features such as a stylus and a larger battery make it a more useful phone. Samsung released the third generation of the Galaxy Note in October, updating the phablet with a larger screen and improved hardware. Read through our review, then join the giveaway to win the Samsung Galaxy Note 3 ! Competitors Of course, other Android competitors haven’t let the $640 Galaxy Note 3 be the only player in the phablet market. There are others such as the Sony Xperia Z Ultra , the Samsung Galaxy Mega , and the other more common phones that are reaching 5″ screens such as the Samsung Galaxy S4 , the HTC One , and the Nexus 5 . Unlike the normal-sized top contenders, the Galaxy Note 3 has a bigger screen and larger battery. It also offers specific features (surrounding the S Pen stylus) th...

Kiran Upadhyay

Search This Blog