Google Starts Analytics Academy To Teach People About Google Analytics

if you are a website owner, you know that understanding who has been visiting your site, where they are from, and what pages they looked at (and for how long) is absolutely essential if you are to have any hope of growing and developing your online presence. If you have no idea who your site visitors are, then you are walking blindfolded.
The tool that most people turn to, in order to achieve this knowledge, is Google Analytics. But I can attest from personal experience that Google Analytics is not the easiest site to understand and navigate. If you are one of the many who walk away from Analytics more confused than ever before, you should know it’s not just you.

But don’t worry, fellow webmaster. Google wants to help you out there, to understand the facts and figures that they are throwing at you. So that is why they have set up what they call the Analytics Academy. If you sign up for the free online courses (currently only one course is being offered, but more may follow), you will learn things like:

Unit 1 – Course overview
Unit 2 – Getting started with digital analytics
Unit 3 – Understanding and using Google Analytics data
Unit 4 – Collecting actionable data with Google Analytics
Unit 5 – Navigating Google Analytics reports
Unit 6 – Navigating Conversions reports

The course is three weeks long, and you can register on the Google Analytics Academy site by filling out the form. If you have any questions, you can check out the FAQ section.

How To Hide Text In Microsoft Word 2007, Reveal It & Protect It

Sometimes what we hide is more important than what we reveal. Especially, documents with sensitive information, some things are supposed to be ‘for some eyes only’. Such scenarios are quite common, even for the more un-secretive among us. You want to show someone a letter composed in MS Word, but want to keep some of the content private; or it’s an official letter with some part of it having critical data. As important as these two are, the most common use could involve a normal printing job. Many a time we have to print different versions of a document, one copy for one set of eyes and others for other sets. Rather than creating multiple copies and therefore multiple printing jobs, what if we could just do it from the same document? That too, without the hassle of repeated cut and paste. We can, with a simple feature in MS Word – it’s just called Hidden and let me show you how to use it to hide text in Microsoft Word 2007. It’s a simple single click process. Open the docum...

Boom, the startup that wants to build supersonic planes, just signed a massive deal with Virgin

Have you heard about Boom? Boom is a relatively new startup that’s aiming to build something pretty crazy. They’re not building an app… or a social network… or even some new gadget for the Kickstarter crowd. Boom wants to build planes. Really, really, really fast planes. Specifically, they’re trying to design and build a supersonic passenger plane that goes 2.2x the speed of sound. If all goes to plan, they’ll be able to shuttle people from New York to London in 3.5 hours, and SF to Tokyo in 4.5. Sound crazy? I wouldn’t disagree. It’s worth noting that the company is in the very early days for something as intensive, massive, and hugely expensive as designing and producing a passenger aircraft. They’re still working on their first prototype, and hope to fly it by late next year. But it’s also worth noting that the team behind the plane has some serious talent in its blood: the company’s 11 employees have collectively contributed to over 30 aircrafts — having worked on thin...

Fun Tools to Translate Your Name into Japanese Calligraphy

Japanese calligraphy is an artistic writing style of the Japanese language. Its Chinese origins can be traced back to the twenty-eighth century BCE. Calligraphy found its way into Japanese culture in 600 CE and is known as the karayo tradition. For Westerners, calligraphy is forever fascinating. However, it takes years to learn how to properly draw the signs. Two basic principles must be known to understand Japanese writing: there are different writing styles and different alphabets. Kaisho for example, is a writing style most commonly used in print media. Tensho on the other hand is used in signatures. Other writing styles are Reisho, Gyosho and Sousho. The alphabets include Kanji, Hiragana, and Katakana. Katakana is used for writing foreign words. It can also serve to highlight words, in analogy to capital letters as we know them from the Roman / Latin alphabet (Romaji in Japanese). Each Kanji character has a meaning of its own, while Hiragana or Katakana characters merely repres...

Kiran Upadhyay

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