Google Starts Analytics Academy To Teach People About Google Analytics

if you are a website owner, you know that understanding who has been visiting your site, where they are from, and what pages they looked at (and for how long) is absolutely essential if you are to have any hope of growing and developing your online presence. If you have no idea who your site visitors are, then you are walking blindfolded.
The tool that most people turn to, in order to achieve this knowledge, is Google Analytics. But I can attest from personal experience that Google Analytics is not the easiest site to understand and navigate. If you are one of the many who walk away from Analytics more confused than ever before, you should know it’s not just you.

But don’t worry, fellow webmaster. Google wants to help you out there, to understand the facts and figures that they are throwing at you. So that is why they have set up what they call the Analytics Academy. If you sign up for the free online courses (currently only one course is being offered, but more may follow), you will learn things like:

Unit 1 – Course overview
Unit 2 – Getting started with digital analytics
Unit 3 – Understanding and using Google Analytics data
Unit 4 – Collecting actionable data with Google Analytics
Unit 5 – Navigating Google Analytics reports
Unit 6 – Navigating Conversions reports

The course is three weeks long, and you can register on the Google Analytics Academy site by filling out the form. If you have any questions, you can check out the FAQ section.

How To Hide Text In Microsoft Word 2007, Reveal It & Protect It

Sometimes what we hide is more important than what we reveal. Especially, documents with sensitive information, some things are supposed to be ‘for some eyes only’. Such scenarios are quite common, even for the more un-secretive among us. You want to show someone a letter composed in MS Word, but want to keep some of the content private; or it’s an official letter with some part of it having critical data. As important as these two are, the most common use could involve a normal printing job. Many a time we have to print different versions of a document, one copy for one set of eyes and others for other sets. Rather than creating multiple copies and therefore multiple printing jobs, what if we could just do it from the same document? That too, without the hassle of repeated cut and paste. We can, with a simple feature in MS Word – it’s just called Hidden and let me show you how to use it to hide text in Microsoft Word 2007. It’s a simple single click process. Open the docum...

Build Your Own Awesome Personal 3D Avatar with Avatara

Do you use social networks and want to build your own awesome 3D avatar? Maybe you want to send someone a cute cuddly image of yourself (kind of)? Or maybe you have your own ideas of what you would do with an Avatar… Well look no further than Avatara which I discovered from the MakeUseOf directory . You can create 3d avatars out of pre-set up templates or create your own from scratch. To start, visit Avatara’s homepage . You will see this screen: Click Get Started to umm, get started! That will take you to this screen: You see that you can build your own Avatar using an uploaded head shot like the Obama one above (just an example, guys). Or roll with one of their awesome avatars. I chose to start with a blank avatar by clicking Start with a blank avatar at the bottom of the screen. That takes you to here: I clicked on the filter at the top and told it to filter out everything but male characters and then I saw this: I rolled with Buck and continued. You need to click Select...

Ex-Skypers Launch Virtual Whiteboard Deekit

Although seriously long in the tooth and being disrupted by a plethora of startups, for many years Skype has existed as an almost ubiquitous app in any remote team’s toolkit. So it seems apt that a new startup founded by a team of ex-Skype employees is set to tackle another aspect of online collaboration. Deekit, which exits private beta today, is a virtual and collaborative whiteboard to help remote teams work smarter. The Tallinn, Estonia-based startup is headed up by founder and CEO, Kaili Kleemeier, who was previously a Head of Operations at Skype. She and three colleagues quit the Internet calling giant in 2012 and spent a year researching ideas in the remote team space. They ended up focusing on creating a new virtual whiteboard, born out of Kleemeier’s experience collaborating with technical teams remotely, specifically helping Skype deal with incident management. “Working with remote teams has been a challenge in many ways – cultural differences, language differences, a...

Kiran Upadhyay

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